Video Tutorials

Our 2-minute video guides are here to provide you with a stronger handle on how to gain the most value possible out of your Benchmark membership.
Introduction to the Benchmark
What is the Benchmark, how does it work, and what are its use cases? In this brisk 2-minute tour, we explain all this and more…
Pages per session: What can it tell you?
Pages per session is a stat we’re all used to seeing in Google Analytics, and on it’s face it seems simple. But what does it actually mean for your website? What factors should you consider when interpreting why yours is high or low? In this video we examine the hidden nuances of PPS…
Analysing your social media
This is a quick introduction to the social media page of the Benchmark. What features does it include? How can you interpret and analyse them? Which social media channel is bringing you the most (and least) value?
There will be many more tutorials to come, and we’ll email members directly as soon as we publish them. Stay tuned!