Resources

The Charity Digital Benchmark is designed to help all charities make better decisions on their digital marketing activity.

Survey

Alongside the live data dashboard, we will run annual surveys into aspects that GA4 can’t cover. We also have plans to expand our connections into other areas (such as social media channels) to provide more insight.

Newsletter

Once we have enough data in the benchmark, we will be adding trend updates to our monthly email, meaning you don’t need to be in the tool every day to get benefit from it. Members get an extended version, but if you’re interested in keeping up to date with the benchmark, our basic newsletter is completely free to join.

Digital marketing training 

Not only that, but membership includes expert talks and analysis, allowing you to learn from not only your peers, but specialists in specific areas of digital marketing.

Blog

When we come across big news, such as changes in GA4, cookie management policies and best practise, or interesting trends, we will add these to our blog. Check it out!